Is this Gillette commercial an attack on masculinity?

Discussion in 'Group Discussions' started by RolandG, Jan 15, 2019.

  1. RolandG

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    I think the commerical is O.K. I think a lot of men will have a problem with it because it's mushy and men don't like mushy.
     
  2. OckyDub

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    I think the commercial is cool and don't think its mushy at all. Nonetheless, because nuanced conversations is a thing of the past...the commercial furthers the narrative men / masculinity = bad vs women / femininity = virtuous, IMPOSSIBLE to be toxic, the only thing more pure are angels in Heaven.
     
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  3. OckyDub

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    FYI.... the republican, alt-right, anti-feminism, anti-sjw are LOSING THEIR DAMN MINDS right now. OMG.

    They saying they should just stick to selling razors with no type of social messaging. Yet they didn't have a problem with the below commercial. Its more than just "selling a razor", it has a message.

     
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  4. Winston Smith

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    Being the cynical MBA, I think PG/Gillette was trying to get free buzz by deliberately goading social media and waiting for the controversy like those fashion companies that put out provocatively racist or anti Semitic items, feign ignorance, apologize and claim lesson learned, then cash in on the resulting outrage PR.

    OR...they had research that showed lady/women’s razors market had room for growth, so generate buzz for potential female consumption by virtue signaling.

    One can be pro business like me and still realize many corporations are cynical and full of shit. I doubt Gillette gives two shits about masculinity, however defined, and is jumping on the MeToo bandwagon because now is the good timing to be seen as female adjacent and coast on social media without spending ad dollars, like gold peddlers on Fox News in 2008.
     
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  5. OckyDub

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  6. Lancer

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  7. hannibal

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    Im fem so I dont care
     
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  8. Lancer

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    ''Woke'' Wyte ppl kill me, this dude said the ad is offensive cos its 'Woke Washing' LMAO!
     
  9. Nicholan

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    Great commercial!
     
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