I have to give props to the Gay Men’s Health Crisis (GMHC) for this 2008 ad campaign they ran targeting families, specifically fathers and sons. For a lot of men of color the pressure of telling a father that his son is Gay can be a heavy burden. Especially if the person in question is the father’s only son. I myself never had to deal with this issue. However I can still appreciate the message behind this campaign.
 

Picture“Families are critically important to young men of color and this campaign builds on the strength and resiliency of those bonds,” stated Dr. Marjorie Hill, Chief Executive Officer of GMHC.

“We recognize the complexities in the lives of young men of color who have sex with men. Thus, HIV prevention efforts should speak to the realities faced by these young men on a daily basis. We cannot simply deliver a message of “use condoms” or “be tested for HIV. It is imperative to address the myriad of underlying factors which contribute to the transmission of HIV, including homophobia, racism, poverty, isolation, stigma, poor body image, and inadequate access to health care.”

“All young people need the strong support of family to grow up healthy and safe,” said Drew Tagliabue, Executive Director of PFLAG New York City.

“This is especially vital for young gay men who are at higher risk of contracting HIV. Many parents don’t know how to react when a child tells them he is gay. This campaign gets across the message that it is most important for a parent to let their child know they love him no matter what. You can deal with your own feelings later, but it is essential to stay close to your child.”


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– Nick D